HOW IT'S DONE

A podcast for curious marketers

How real people do actual things to move their brands and businesses forward

From the simplest of tactics to the most advanced tools and technologies, we go behind the buzzwords to understand the “how.” How do you establish a brand? How do you integrate brands after a merger/acquisition? How do you align marketing and sales? How do you build and scale teams? How do you become an influencer?

How to Use the Clubhouse App – Secrets From a Clubhouse Moderator​

We sit down with real-life Clubhouse moderator, Amy Mirlisena, to discuss the in’s and out’s of the social audio app that has everyone talking.

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What is Clubhouse?

Have you joined the most exclusive social app available? Our second Spark Session answers the question that nearly 50,000 people are asking Google every month: What is Clubhouse? Gen Xer, marketing and PR expert and fuoco’s chief firestarter gives us the rundown on the audio app that has everyone talking, and even shares a secret to score your own invite.

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SEO for Content Optimization – How Josh Spilker Creates Effective Content Strategies for Startups​

We tap into the mind of SEO and content strategy expert, Josh Spilker, on how to create content that converts, ranks and sparks growth for startups.

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SEO Secrets for Healthcare

Curious about how to get your company found on Google? It starts with a solid SEO strategy. In the very first Spark Session of the How It’s Done podcast, host and Chief Firestarter, Kriste Goad, reveals the top five SEO and keyword myths along with three easy ways to get started on SEO. Learn how to utilize these methods to kickstart your healthcare marketing and create content that ranks, resonates and drives growth.

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Healthcare M&A Pivots & Predictions

We discuss healthcare M&A predictions as well as the impact of COVID-19 on healthcare M&A, SPACS, IPOs and private equity investments with a top leader in healthcare law.

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The Role of Storytelling in Mental Health​

We discuss the investments being made in expanding access to mental health services, highlight a few corporate leaders in the space, and discuss key legislation / policy making its way through local / state / federal bodies.

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