IGNITION POINT

A compilation of insights, ideas, conversations and curations

Ready to light up your marketing and grow your brand? You’ve come to the right place.

We’re sharing our best marketing tips and strategies to help you turn up the heat.

blog

Leveraging Keyword Research for Healthcare​

Want to get found on Google? It starts with a solid SEO strategy. Learn how to kickstart your healthcare marketing with content that drives growth.

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blog

The Definitive Guide to B2B Content Marketing

Your brand is everything. Start today to position, message and tell your story to the right audience with our B2B content marketing guide.

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news

Clinician, Author, Food Critic Nicki Pendleton Wood Joins Healthcare Marketing Agency fuoco as Managing Editor

fuoco announces the addition of Nicki Pendleton Wood as Managing Editor, a new role created to guide and grow the agency’s content team.

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blog

Healthcare Nerd Alert: Seven Serious Truths

Healthcare policy expert predicts evolving model for consumer health insurance coverage.

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blog

Making Contact in a Contactless World

Explore six tips for marketers on how brands can live up to consumer expectations amid the rapid adoption of contactless healthcare.

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blog

What Reporters Like: Nine Pandemic-Era Tips for PR Pros

Three top journalists dish about the ever-evolving media landscape and how to pitch stories that get their attention in a post-pandemic world.

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