Account Executive, PR / Media Relations

The Position

The Account Executive will support several clients in our growing healthcare marketing communications agency. The ideal candidate has previous work or internship experience working in healthcare PR and a passion for helping clients grow through creating influencer, thought leadership, and brand positioning campaigns. The Account Executive will work closely with senior team members to develop a broad understanding of the business and clients by performing a range of well-defined assignments across writing, editing, media relations, social media, event coordination, and message development. The candidate consistently works to enhance their skills and identify and pursue opportunities for getting involved and contributing to the account, team and agency. They routinely contribute informed recommendations as well as creative and effective answers to client issues and needs.

You will love it here if you:

  • Are curious and have a growth mindset
  • Want to be like Dolly – kind, genuine, see solutions in even the biggest problems, and do the right thing for your community
  • Have high standards for yourself and others
  • Keep it real, favoring transparency over politics
  • Believe we make each other better through collaboration up, down and across
  • Like to get sh*t done

You’ll love coming to work every day if you get, want, and have the capacity to:

  • Build, maintain and grow relationships between assigned clients and the agency
  • Serve as the day-to-day media liaison with key media contacts, cultivating these relationships and identifying opportunities based on client objectives and media opportunities
  • Manage execution of PR/media relations projects to ensure on-time and on-budget delivery
  • Maintain all client and internal documentation following established processes, including timely reporting
  • Support profitability of accounts through appropriate resourcing and budget management

The Work

  • Support client team on daily servicing of client accounts, including participation in client calls and management of account priorities and deliverables
  • Assist in formulating media relations, PR, communications plans and strategies for new and existing clients
  • Actively contribute to team meetings, as well as in brainstorming, developing, and researching client programs
  • Conduct media monitoring inclusive of identifying trends and developing reports for clients
  • Identify opportunities for media placements and create and manage editorial calendars
  • Develop targeted media lists and build relationships with local, national, and trade media and/or bloggers
  • Draft press releases, pitch letters, bylined articles, op-eds, factsheet/backgrounders, etc.
  • Create engaging social media content and manage social media content calendars
  • Develop internal and external thought leadership materials, such as blog posts and newsletters
  • Research and identify client award and speaking opportunities, developing submissions and managing the submission process
  • Help manage PR and social media channels for Fuoco, including content development, award submissions and media pitching

The Essentials

  • Experience
    • 2+ years public relations experience
    • Agency experience preferred
    • Experience working on healthcare/B2B brands strongly preferred
    • BA or BS in PR/Media Relations, Communications, Marketing or related degree
  • Skills
    • Understanding of how PR, communications, creative and media work together
    • Digital and social media fluency
    • Recognition of how audiences and influencers interact with channels and technology
    • Strong interpersonal, communications and presentation skills: verbal, written and over the phone
    • Comfortable developing and delivering client presentations
    • Superior organizational skills with attention to detail
    • Experience working with monitoring and analytical tools, including TrendKite, wire services, Meltwater
    • Ability to synthesize data and derive insights
  • Intangibles
    • Commitment to solving clients’ business challenges
    • Thrives in fast-paced, entrepreneurial environment
    • Demonstrated poise and professionalism
    • Desire to learn and grow
    • Self-starter and team player
    • Passion for strategy, culture, trends, impacting behavior, and inspiring others

 

Our company is a Mac-based environment that leverages Google Business and MS 365 business applications, Saas-based technologies and platforms and today’s latest gadgets and tools. 

 

The firestarters of fuoco

fuoco is a Nashville-based, national healthcare B2B marketing and media specialist agency whose passion is doing work that’s meaningful for our clients, our employees, and our communities. We are hell-bent on delivering an exceptional client experience with exceptional results. We bring unparalleled healthcare B2B knowledge, sophistication and strategic thinking.

We all work together to help build a results-driven specialty agency with $10M in revenue fueled by clients who value our expertise in strategy, storytelling and content development.

We specialize in helping healthcare B2B brands tell their stories, our sweet spot. If you want to belong to a team that does that well every day, this company’s a great fit for you.

Our clients are healthcare CMOs, VPs, and Directors of Marketing, Communications, Sales and Growth. If you have experience working with these types of clients, this role will be a great fit.

Our company runs on EOS purely. That means as a member of this team, you will have a leader who:

  • Gives clear directions
  • Makes sure you have the necessary tools
  • Acts with the greater good in mind
  • Delegates appropriately
  • Takes time to truly understand your role and how you can help the company
  • Makes their expectations clear
  • Communicates well
  • Has effective meetings
  • Meets one-on-one with you quarterly or more, if needed
  • Rewards and recognizes your performance

This also means that, as a member of this team, you will also embody these characteristics.

Position details: Full time exempt

Location: Hybrid role – remote with some travel to Nashville office (onboarding + quarterly meeting) and client meetings (as needed)

Fuoco LLC is proud to be an Equal Opportunity/Affirmative Action employer. Fuoco LLC recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

To apply email a resume and cover letter to careers@growwithfuoco.com.

Fuoco LLC is proud to be an Equal Opportunity/Affirmative Action employer. Fuoco LLC recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.