IGNITION POINT

A compilation of insights, ideas, conversations and curations

Ready to light up your marketing and grow your brand? You’ve come to the right place.

We’re sharing our best marketing tips and strategies to help you turn up the heat.

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Pivot, Adapt, Evolve: Digital Marketing in a COVID-19 World

For many organizations, the current pandemic is not only a shift in the way they work, but a fundamental shift in the way they market their business. 

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Hosting Effective Virtual Events During (and After) a Pandemic

In the wake of COVID-19, how can you create a virtual event that creates raving fans and ROI for your effort?

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Put a Little SPIN On It

Find out how a one-woman department at a national ping-pong club innovates in the world of experiential hospitality.

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Scott Becker’s Big Idea

Learn how a thought leadership platform for a fledgling legal practice turned into one of healthcare’s fastest-growing and most recognizable media brands.

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How emids Creatively Combines the Best of Nashville’s Music & Healthcare Industries

We caught up with emids President of Strategic Business Mike Hollis to talk business development, thought leadership and emids’ annual Healthcare Summit.

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The Art of Sales & Marketing Alignment

We were curious about what it takes to concept, create, record, produce, publish and promote a podcast, so we created How It’s Done, a podcast for curious marketers, to learn by doing so that we could do it really well for our clients.

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