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Podcast Season 4 Episode 6 - Empowering Her Health: Unveiling the Secrets of the FemTech Movement

Empowering Her Health: Unveiling the Secrets of the FemTech Movement

Four powerful and accomplished women in the healthcare industry discuss the recent surge of FemTech and its impact on the healthcare sector. They delve into topics such as the importance of AI in FemTech, successful marketing strategies for startups, and the societal implications of destigmatizing conversations around women’s health. Tune in to gain insights from industry experts and learn about the innovative trends shaping the future of healthcare.

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Future Proofing PR: Insights from Muck Rack’s CEO​

We sat down with Greg Galant, CEO of Muck Rack, to explore everything from Greg’s early days of podcasting, the history of Muck Rack, the birth of the Shorty Awards to the innovative ways AI is transforming the PR industry today. From streamlining press release drafting to pinpointing ideal journalists for pitches, Greg shares valuable insights and tips for leveraging AI tools effectively. Don’t miss this insightful conversation on how AI is reshaping the landscape for curious marketers everywhere.

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Podcast Season 4 Episode 4

The Ethical Use of AI in PR and Marketing: Expert Counsel from a Professor with His Finger on the Pulse

A captivating discussion with Todd O’Neill, an associate professor of Interactive Media at Middle Tennessee State University, exploring the ethical use of AI technology in marketing and public relations. Delve into the impact of AI on the industry, discussing its evolution, potential benefits and challenges, and ethical considerations for practitioners.

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How Progeny Health Leveraged Customer Brand Loyalty, Thought Leadership, and Patient Advocacy to Build Brand Awareness and Drive Sales

Join us as we delve into the fascinating world of femtech and maternal health with Linda Smith, VP of Marketing and Communications at Progeny Health. Discover how Progeny is revolutionizing women’s healthcare and tackling the maternal and infant health crisis. Tune in for an eye-opening conversation that will leave you informed and inspired!

How Progeny Health Leveraged Customer Brand Loyalty, Thought Leadership, and Patient Advocacy to Build Brand Awareness and Drive Sales Read More »

A Diamond in the Rough: How Digging Deep Uncovered a Wall-Street-Journal-Worthy Story about Lab-Grown Diamonds

A Diamond in the Rough: How Digging Deep Uncovered a Wall-Street-Journal-Worthy Story about Lab-Grown Diamonds

Why is your PR effort not paying off and what’s the importance of having characters in your marketing efforts? Tune in to learn the disconnect between brands and journalists, the power of an authentic story, and why (and how) a successful PR campaign is measurable.

A Diamond in the Rough: How Digging Deep Uncovered a Wall-Street-Journal-Worthy Story about Lab-Grown Diamonds Read More »

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